“I tell anybody who'll listen about what an amazing service ABA provides to independent  booksellers. ABA education sessions provide much of what would have taken me years to learn while practicing this art we call bookselling...in essence saving me time, money and a great deal of frustration.” -- Jackie Harris, Under the Sycamore Tree Bookstore, Grayslake, IL
 
 
 
 
 
 
 
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Education

ABA’s educational offerings are comprehensive, valuable, up-to-date, and free with ABA membership. From bookselling basics to succession planning, ABA’s exclusive courses, events, and publications help bookstores achieve profitability, differentiate themselves from their competition, and adapt to a rapidly changing retail landscape. Courses are categorized below by main topic: finances, operations, and sales and marketing. And be sure to see our calendar of events.

 
Attention, Future Booksellers!
Bookselling is an extraordinary profession, one that appeals to an entrepreneurial spirit and a desire to enrich one's community. Use ABA courses and resources to plan and implement your business—and position it for success in a competitive retail marketplace.
 
Bookstore Finances
Learn to track and analyze your store’s sales, assess your income and expenses, and increase your margins—all with basic financial documents developed by ABA.
>SESSIONS AND HANDOUTS
Bookstore Management & Operations
Managing and operating a bookstore is a complex business. From hiring and scheduling staff to renegotiating your lease, ABA has education programs to help prepare you for every eventuality.
>SESSIONS AND HANDOUTS
Bookstore Sales & Marketing
Do you have a public relations plan? Compelling events? Strategies for selling to groups and institutions? Learn more about these excellent ways to boost your business.
>SESSIONS AND HANDOUTS
Topics: ABA, Booksellers School, Bookselling, Finances - Bookstore, Marketing, Resources, Winter Institute